Sitting with the C-Suite – Merger Edition: Hal Brooks and Andrea Wallack of HaystackID

On August 12, I sat down with Hal Brooks, CEO of HaystackID, and Andrea Wallack, now President of HaystackID, via WebEx. Hal, Andrea and I covered HaystackID’s and NightOwl’s merger, which was announced on August 4, 2020. Hal will be returning to the show later in the year, to cover the combined entity in more detail; Andrea was the CEO of NightOwl prior to the merger. For this special preview, we discussed a variety of topics around the integration of the two companies, the expected benefits of the deal, planned service enhancements, the actual deal process, and much more.

Enjoy this special merger edition of the Sitting with the C-Suite series.

HaystackID and NightOwl Merger Overview

Hal explains the benefits of the combined company, unpacks the company’s ReviewRight technology, and discusses the influx of outside capital into the eDiscovery marketplace. Andrea reveals the “story of the deal,” and the importance of HaystackID’s review methodology to the underlying rationale for combining resources.

Culture Integration in a Remote Work Environment

Andrea discusses the integration of corporate cultures, and the combined mindset of both companies to be “client-centered and client-success focused.” She also discusses the strategy to ensure global teams stay connected during the COVID pandemic.

Differentiating Through Client Service

Andrea talks about her new role as president, including the responsibilities for the entire managed services business unit, and the ultimate goal of protecting the company’s “customer first” mindset.

If you have any questions, please feel free to email me at I would love to hear from you.

LeanDiscovery: Sitting with the C-Suite is a series of interviews designed to provide in-house legal counsel with a birds-eye view of the eDiscovery marketplace, particularly its various technology and service providers. A key component of great eDiscovery management and execution is having a great supply chain. Sitting with the C-Suite is a forum to hear directly from the C-Suite of various eDiscovery providers about the marketplace history, current and future service offerings, and expectations of things to come. This is not an advertisement or endorsement of any of the speakers, or the companies, services and technology that they represent, by either the interviewer or Baker Donelson. The views expressed are those of the speaker. Baker Donelson’s eDiscovery team seeks to provide the best client value throughout the eDiscovery life cycle. If you have any companies or speakers that you would like to see featured, please feel free to reach out to us at